Strategy · Transformation · Value Creation
Strategy that gets implemented. Value that gets realized.
Cairnhill Advisory helps investors and leadership teams improve performance, accelerate growth, and execute complex transformations.
The Cairnhill difference
Senior-led advisory for moments that matter.
We work alongside investors, CEOs, and leadership teams on high-priority situations where rigorous strategy and hands-on execution are both critical.
Private Equity Value Creation
Cost Takeout
Fractional COO Services
CAPABILITIES
01
Turn investment theses into measureable EBITDA improvement.
EBITDA improvement · Cost and operating model optimization · Value creation plan
02
Enable leadership teams in translating strategic priorities into coordinated execution.
Corporate and business unit strategy · Transformation office setup · Ongoing PMO
03
Fractional COO
Interim operational leadership to support SMB growth and performance.
Annual strategy and operating plans · Growth strategy and GTM · Performance reviews and KPIs
Experience focused on measurable outcomes.
$3B Industrial Business
B2B commercial transformation including operating model, account allocations and salesforce deployment strategy.
$2B Chemical Business
B2B commercial transformation including customer segmentation, customer and territory allocation strategy.
PE-backed Consumer Service Business
Value creation and turnaround plan for multi-site medspa including labor optimization model.
PE-backed Consumer Goods Company
Operational due diligence and value creation plan for B2B wholesale furniture goods company including portfolio rationalization, operating model.
Representative experience includes work completed by Cairnhill Advisory’s founder in prior advisory and operating roles.
OUR APPROACH
Cairnhill Advisory combines rigorous strategic thinking with hands-on implementation. We work alongside leadership teams to identify the highest-value opportunities, translate them into practical initiatives, and build the structure required to deliver results.
Diagnose → Prioritize → Execute → Deliver
FOUNDER
Senior expertise. Hands-on execution.
Justine Chan
Founder, Cairnhill Advisory
Justine is a strategy, transformation, and value creation executive with more than a decade of experience helping investors and companies improve performance and navigate complex transformations. Her experience spans strategy consulting, private equity value creation, and operating roles including prior experience at FTI Consulting and The Boston Consulting Group.
Sector and functional specialties
Business Services
Commercial Transformations
Consumer & Retail
PE Value Creation Plans
START A CONVERSATION
Whether you’re developing a value creation plan or tackling a complex transformation, we’d welcome the opportunity to talk. Email: justine[@]cairnhilladvisory.com
Start a Conversation